Territorial search strategy

SEO and GEO in the canton of Vaud

SEOSEO approaches Vaud as a distinct Swiss market with several local search areas.

Cantonal context

A cantonal architecture grounded in real markets

Cantonal coverage connects useful local information, verifiable evidence and geographic measurement without suggesting a local office where none exists.

  • Cantonal information architecture
  • Responsible local search
  • Content for search and answer engines

Local coverage

15 principal municipalities, 15 distinct search contexts

Lausanne

A local page connected to the cantonal strategy and its specific audience patterns.

Yverdon-les-Bains

A local page connected to the cantonal strategy and its specific audience patterns.

Montreux

A local page connected to the cantonal strategy and its specific audience patterns.

Renens

A local page connected to the cantonal strategy and its specific audience patterns.

Nyon

A local page connected to the cantonal strategy and its specific audience patterns.

Vevey

A local page connected to the cantonal strategy and its specific audience patterns.

Pully

A local page connected to the cantonal strategy and its specific audience patterns.

Morges

A local page connected to the cantonal strategy and its specific audience patterns.

Gland

A local page connected to the cantonal strategy and its specific audience patterns.

Prilly

A local page connected to the cantonal strategy and its specific audience patterns.

Écublens

A local page connected to the cantonal strategy and its specific audience patterns.

Aigle

A local page connected to the cantonal strategy and its specific audience patterns.

Rolle

A local page connected to the cantonal strategy and its specific audience patterns.

Lutry

A local page connected to the cantonal strategy and its specific audience patterns.

Bussigny

A local page connected to the cantonal strategy and its specific audience patterns.